Appointment Setter/Sales Development Representative

Job Overview

In this dual-role position, you will be responsible for identifying aged care facilities operating under the Aged Care Industry Labour Agreement, qualifying them based on operational needs and setting appointments with decision-makers. Your outreach will support international workforce placement solutions through structured messaging and value-driven conversations. You'll manage prospect pipelines using CRM tools and ensure every interaction is tracked and optimized for conversion.

Responsibilities

Lead Research & Qualification

• Identify aged care providers with active Labour Agreement (LA) approvals
• Research targets using My Aged Care, ABN Lookup, RSBS and other public sources
• Create and maintain lead databases with essential provider information: contact details, LA status, bed count, hiring activity and location
• Qualify providers by reviewing their size, staffing needs, job listings and visibility

Outbound Outreach & Appointment Setting

• Initiate cold and warm outreach via LinkedIn, email and phone using customised scripts
• Schedule qualified meetings with HR Managers, Facility Directors and Operations Leaders
• Tailor communications to address specific provider needs and highlight service value

CRM & Sales Tool Management

• Use tools like HubSpot, Pipedrive, LinkedIn Sales Navigator, Hunter.io, Mailshake, or Lemlist
• Maintain clean CRM records with full documentation of contacts, follow-ups and next actions

Engagement & Follow-Up

• Follow up with non-responsive leads within a 3–5 day window
• Share relevant content such as Labour Agreement summaries and visa sponsorship guides
• Support transition from initial interest to booked consultations or sales meetings

Sales Support & Relationship Building

• Assist Account Executives or Business Development Managers with lead handoffs
• Help build long-term relationships through ongoing communication and value delivery
• Promote benefits like:
  • Access to pre-qualified international carers
  • Simplified visa sponsorship processes
  • Long-term retention through PR pathways
  • Reduced turnover and enhanced patient care continuity

Ideal Candidate Profile

• Knowledge of Australia’s aged care system and industry staffing challenges
• Familiarity with TSS (482) and ENS (186) visa types and ANZSCO occupation codes
• Experience in lead generation, appointment setting, or SDR roles
• Strong proficiency in CRM and sales enablement tools
• Excellent written and spoken English communication
• Highly organized, self-driven and detail-oriented
• Comfortable working independently in a deadline-driven, outreach-heavy environment